The Case Centre Awards and Competitions 2016


29 February 2016

#CaseAwards2016

Now in their 26th year, The Case Centre Awards and Competitions celebrate excellence in business and management education worldwide.

Summary

Please see Notes for Editors for full case details and links.

Overall Winners

  • The Overall Winning Case was authored at Johns Hopkins Carey Business School by Haiyang Yang and at INSEAD by Pierre Chandon.
  • INSEAD’s Pierre Chandon also won the Outstanding Contribution to the Case Method Award. Chandon has won a Case Award in four previous years, three of which were the Overall Award.
  • The Outstanding Case Teacher competition was won by Anita Elberse of Harvard Business School. This is the first year that students have been invited to provide nominations.

Management Category Awards

  • Harvard Business School won three Category Awards.
  • ICFAI Business School won two Category Awards.
  • Each of the following institutions won a Category Award: HEC Paris; Illinois Institute of Technology; INSEAD; Institute of Management Technology, Ghaziabad; Ivey Business School; BTA/Pontificia Universidade Católica de Minas Gerais (PUCMG).

Case Competitions

  • Outstanding New Case Writer was won by Iddo Dror, Shreya Maheshwari and Andrew Mude of the International Livestock Research Institute (ILRI).
  • Outstanding Case Writer on a ‘Hot Topic’ – East Meets West was won by Wolfgang Ulaga and Athanasios Kondis of IMD.

Facts and Figures

  • First time winning schools/organisations: Illinois Institute of Technology; Institute of Management Technology, Ghaziabad; International Livestock Research Institute; Johns Hopkins Carey Business School; PUCMG.
  • Individuals who have also won Awards in previous years: Pierre Chandon; Debapratim Purkayastha; Wolfgang Ulaga.
  • Topics of winning cases: for a second consecutive year, these showed a focus on multinational companies (eg GE, IKEA, L’Oréal), especially on those with a new media and technology basis (eg Amazon, Apple, Netflix, Uber). Companies pioneering new and alternative approaches to technology and business leadership were strongly represented (eg AirThread, International Livestock Research Institute (ILRI), New York Times, Semco Partners, Tesla Motors).
  • Methodology: Case Awards and Competitions are assessed anonymously to ensure impartiality. Those shortlisted for the Outstanding Contribution to the Case Method, and the Competitions, are judged by a panel of experts.
  • Impact: together, the winning cases had been used by 84 business schools, universities and institutions in 30 countries.

Richard McCracken, Director of The Case Centre said: “The results of The Case Centre Awards and Competitions 2016 reflect the diversity of faculty providing topical and relevant materials to the next generation of business people currently learning across the globe. Top performers in 2016, INSEAD and Harvard Business School, are adding to their recent business school rankings successes, both demonstrable pedagogical excellence on their own campuses, and the impact of their original teaching materials in classrooms worldwide.”

The Case Centre advances the case method worldwide, sharing knowledge, wisdom and experience to inspire and transform business education across the globe. It is a not-for-profit organisation and registered charity. www.thecasecentre.org

FOR MORE INFORMATION PLEASE CONTACT:

Antoinette Mills, +44 (0)1234 756416, antoinette@thecasecentre.org

Notes for Editors:

  1. About The Case Centre Awards and Competitions
  2. Awards in full
  3. Winners biographies:
    1. Outstanding Contribution to the Case Method
    2. Outstanding Case Teacher
  4. Judging criteria & judges
  5. About The Case Centre

1. About The Case Centre Awards and Competitions

The Case Centre Awards and Competitions recognise outstanding case writers and teachers from across the globe. These prestigious accolades celebrate worldwide excellence in case writing and teaching and are now considered the case method community's annual 'Oscars'.

Awards for cases are presented in nine management categories plus an Overall Winner Award. Each year, an award is made to recognise an individual who has made an Outstanding Contribution to the Case Method.

The Outstanding Case Teacher competition recognises an excellent practitioner in the case classroom. Two case writing competitions are held each year to find an outstanding first time case writer, and to identify the best new case written on a ‘hot topic’.

The Awards are in their 26th year. They have been awarded on a global basis since 2011 (previously European Awards.)

2. Awards in full

Overall winners
Management Category Awards
Case Competitions

3. Winners biographies

3.1 Outstanding Contribution to the Case Method

Pierre Chandon is the recipient of The Case Centre’s Outstanding Contribution to the Case Method Award 2016.

Pierre is the L’Oréal Chaired Professor of Marketing, Innovation and Creativity at INSEAD, France, and Director of the INSEAD Sorbonne Behavioural Lab. He is a highly respected case writer, researcher, and teacher and was the inspiration behind INSEAD’s innovative case websites, designed to offer a wide range of additional materials and inspiration to case teachers worldwide.

Pierre has elevated case teaching to another level at INSEAD. He is regularly nominated for the INSEAD Best Teacher award and has received the Dean’s Commendation for Excellence in teaching every year since its inception. He has received the O’Dell award of the Journal of Marketing Research and the best paper award from the Journal of Consumer Research twice.

3.2 Outstanding Case Teacher

Anita Elberse is the winner of The Case Centre’s Outstanding Case Teacher Competition 2016. She is the Lincoln Filene Professor of Business Administration at Harvard Business School and one of the youngest female full professors with tenure in Harvard Business School's history.

She develops and teaches an MBA course called Strategic Marketing in Creative Industries, which is among the most sought-after courses in Harvard’s curriculum. Over the past few years, it has consistently scored 6.5 or higher on a scale of 1-7, and 6.8/6.9 on a scale of 1-7 for instructor effectiveness.

Poets & Quants named her one of the world's best business school professors under the age of 40, and she has received teaching awards on multiple occasions from both Harvard Business School and its students.

4. Judging criteria & judges

Management Category Awards and Overall Winner Award: Awards are presented to those outstanding cases that have been used in the largest number of organisations across the globe in the past year. Cases that have been added to The Case Centre’s collection in the past five years are eligible in nine management categories. The Overall Award goes to the most popular case across all categories.

Outstanding Contribution to the Case Method: The Case Centre’s executive committee selects the recipient of this award from the many nominations received from across the globe.

Case Writing Competitions: Invited experts judge entries anonymously to ensure complete impartiality.

Hot topic 2016 ‘East Meets West’. 2016 judges: Rosa Chun, University College Dublin; GV Muralidhara, IBS Hyderabad at IFHE; Richard McCracken, The Case Centre; Douglas Webber, INSEAD; Raymond Xu, China Europe International Business School.

New case writer 2016 judges: Thomas Bürgi, University of Applied Sciences Northwestern Switzerland; Kip Garland, Fundação Dom Cabral; Sam Hariharan, Babson College; Ulf Schäfer, ESMT European School of Management and Technology.

Outstanding Case Teacher: A panel of invited expert case method practitioners selects the winning entry from nominations made by students at institutions worldwide.

2016 judges: Casey Lichtendahl, University of Virginia Darden School of Business; Richard McCracken, The Case Centre; Celia Moore, London Business School.

5. The Case Centre

The Case Centre advances the case method worldwide, sharing knowledge, wisdom and experience to inspire and transform business education across the globe. It is a not-for-profit organisation and registered charity. www.thecasecentre.org

The Case Centre:

We are a membership organisation and our growing case method community of over 500 member organisations worldwide is at the heart of everything we do.

Governance

The Case Centre is governed by a Memorandum and Articles of Association. The executive committee, comprising up to fourteen annually elected academic representatives from member organisations, meets four times a year to establish policy and oversee progress. The US operation is overseen by a board of directorsf rom academia and business.

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