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The Case Centre Connect Issue 24

Dear colleague

Welcome to the winter issue of Connect!

‘My wife gone, my mum gone, ostracised by my village … I was left all alone in life,’ said Arunachalam Muruganantham. How did he make Time magazine’s ‘100 Most Influential People’ list? Find out in our featured case about this remarkable entrepreneur.

Our other featured cases ask if a ‘sin tax’ can help give poor Filipino people access to healthcare; how VW moved from being an extremely successful car manufacturer to one in crisis; and how a ‘non-compliant’ model won a valuable NHS contract against stiff competition.

We also catch up with London Business School’s Richard Jolly in our ‘5 minutes with’ feature; find out about The Case Project Guide for faculty who want to encourage students to write their own cases; and discuss the purpose and benefits of assessing case class participation.

Best wishes
The Case Centre team

‘Student writes’: The Case Project Guide
Assessing Participation in Case Classes - The Issues
Featured case - Arunachalam Muruganantham, A Social Entrepreneur Innovating in a Woman’s World Featured case - NHS Jobs: Using Digital Platforms to Transform Recruitment Across the English & Welsh National Health Service Featured case - “Sin Taxes” and Health Financing in the Philippines Featured case - The Volkswagen Group: Reaching for the Top
Arunachalam Muruganantham, A Social Entrepreneur Innovating in a Woman’s World
Doris Rajakumari John, Amity Research Centers, Bangalore.
NHS Jobs: Using Digital Platforms to Transform Recruitment Across the English & Welsh National Health Service
Mark Thompson, University of Cambridge Judge Business School.
“Sin Taxes” and Health Financing in the Philippines
Amy Madore, Julie Rosenberg and Rebecca Weintraub, Global Health Delivery Project.
The Volkswagen Group (A) and (B)
Günter Müller-Stewens and Joachim Stonig, Institute of Management, University of St. Gallen.
Case method events
1-3 DEC PDW: Case Development
ICMC 2016, India
Tutor: Trevor Williamson
11-15 JUL Cascading Case Skills
BIMTECH, India
Tutor: Trevor Williamson
11-15 JUL Successful Case Teaching and Writing Effective Cases
HEC Paris, France
Tutors: Ulf Schäfer and Trevor Williamson
11-15 JUL Successful Case Teaching, Mastering Multimedia and Writing Effective Cases
IE Business School, Spain
Tutors: Urs Müller, Martin Rodriguez and Martin Kupp
23-23 Nov Customised workshops
Our expert-led case method workshops can be customised to your exact requirements.
Five minutes with Matt Quin
Latest bestsellers

Case Method and Specialist Management Disciplines
Going Flat: Pursuit of a Democratic Organizational Structure

Economics, Politics and Business Environment
Freemark Abbey Winery

Entrepreneurship
Circos: Tapping into Social Media

Ethics and Social Responsibility
The Body Shop: Social Responsibility or Sustained Greenwashing?

Finance, Accounting and Control
Nike, Inc: Cost of Capital

Human Resource Management / Organisational Behaviour
Appex Corporation

Knowledge, Information and Communications Systems Management
Netflix: Leveraging Big Data to Predict Entertainment Hits

Marketing
Zappos: Happiness in a Box

Production and Operations Management
Zara: The World's Largest Fashion Retailer

Strategy and General Management
Wal-Mart Stores in 2003

Book chapter
How to Analyze a Case, from The Case Study Handbook: How to Read, Discuss, and Write Persuasively About Cases

Management article
Value Innovation: The Strategic Logic of High Growth, from Harvard Business Review

Browse more popular teaching materials >

It's a wrap

What they said...

Top tip

Why not try?

It's a wrap What they said... Top tip Why not try?

Gina Vega, President, Organizational Ergonomics, shares her passion for the case method and discusses why it works so well.

“We often underestimate the importance of judgment issues in the face not just of the unknown, but the unknowable.” – Sumantra Ghoshal (1948-2004), Professor of Strategic and International Management and master case writer. Read more.

"A career has to mean more than just work or recognition. It is also an important source of enduring friendship and community, as well as self-understanding." – Wee Beng Geok, Advisor, Asian Business Case Centre. Read more.

Create a buzz in your classroom: choose from a wide range of multimedia teaching materials developed and created by IE Business School.

Competition news…

Deadline dates for your diary:

See the results for the following competitions:

Interested in entering a case writing competition? Find a list of competitions and competitions for students.

Out and about
Out and about

We exhibit at conferences throughout the year. Come and meet us!

42nd EIBA Annual Conference, Vienna, Austria, 2-4 December 2016

ICMC 2016, Greater Noida, India, 1-3 December 2016*

EFMD Conference for Deans and Directors General 25-27 January 2017

*A PDW is being run at this event by The Case Centre.

Do you have star quality? Enter our cose competitions Student Sessions Teaching undergraduates? Reach for a case
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The Case Centre
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The Case Centre is dedicated to advancing the case method worldwide, sharing knowledge, wisdom and experience to inspire and transform business education across the globe. We are a not-for-profit organisation and registered charity.

© The Case Centre, 2016