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The Case Centre Awards and Competitions: presentation at ESCP Business School

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Thursday 22 May 2025  Schwielowsee, Germany

Outstanding Contribution to the Case Method Award
L-R: Urs Mueller, Vicky Lester and Martin Kupp

The Case Centre CEO Vicky Lester presented the Outstanding Contribution to the Case Method Award to Martin Kupp, ESCP Business School, and Urs Mueller, SDA Bocconi School of Management, on Thursday 22 May 2025.

Vicky joined over 150 ESCP Business School faculty members, including Pramuan Bunkanwanicha (Dean of Faculty), at a faculty retreat at the picturesque setting of Precise Resort Schwielowsee near Berlin, where the presentation was made to honour Martin and Urs as part of the programme.

The duo boast esteemed case careers, having delivered 83 workshops on case writing and teaching to over 1,300 participants around the world, as well as writing The Ultimate Case Guide: How to Successfully Teach and Write Case Studies, a free book for the case method community, in 2024.

Find out more about their award.

The winners

Outstanding Contribution to the Case Method

A headshot of Martin Kupp
Martin Kupp
Professor of Entrepreneurship and Strategy
ESCP Business School
A headshot of Urs Mueller
Urs Mueller
Associate Professor of Practice
SDA Bocconi School of Management
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Outstanding Contribution to the Case Method

This award is presented to individuals who are not only a committed case writer and teacher, but have also gone that extra mile ‘above and beyond the call of duty’ to promote the case method.

Outstanding Contribution to the Case Method

This award is presented to individuals who are not only a committed case writer and teacher, but have also gone that extra mile ‘above and beyond the call of duty’ to promote the case method.

Case method training

Intensive, practical and hands-on, our case training is ideal for teachers, writers and students.

Enjoy a safe, enjoyable learning experience, plus the chance to network with colleagues.

Find out more
Picture representing 'Case method training'
Picture representing 'Case method training'
Case method training

Intensive, practical and hands-on, our case training is ideal for teachers, writers and students.

Enjoy a safe, enjoyable learning experience, plus the chance to network with colleagues.

Find out more

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