“I started life as a case author in 2011 and it has been a fascinating journey so far.
“Working on case studies has provided me with the opportunity to look at contemporary issues and situations from multiple perspectives. It has also helped me in deepening my understanding of several subjects, and I have been able to mentor many first-time authors in honing their skills.
“The Case Centre has been instrumental in enabling me to connect with institutions across the world through my cases.
“For me, a successful case allows the students to connect with the characters in the case and create answers for the key questions that the protagonist is facing. It has a strong linkage with the concepts that the students are studying. A good case is remembered by students for many years after they have participated in the discussion. A good case author should have curiosity in observing events and be able to identify links to key concepts."
~ GV Muralidhara