“A warm thank you to The Case Centre for this prestigious recognition. This would not have been possible without our outstanding team of Fellows at the INSEAD Blue Ocean Strategy Institute.
“A big shout out to Institute Executive Fellows Dr. Ji Mi, Oh Young Koo, Michael Olenick and Melanie Pipino. They have worked with us hand in hand to produce the rich roster of Blue Ocean Strategy/Shift cases, theory-based videos, Blue Ocean hackathons, and The Case Centre webinars that have allowed us and INSEAD to join this prestigious list of bestselling case authors. Thank you, team! And thank you INSEAD for your support. We invite everyone to check out these materials.”
~ W Chan Kim & Renée Mauborgne