Case collection: Indian Institute of Management Ahmedabad

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.

About the Indian Institute of Management Ahmedabad (IIMA)

The Indian Institute of Management Ahmedabad (IIMA) is a premier, global management Institute that is at the forefront of promoting excellence in the field of management education. Over the 60 years of its existence, it has been acknowledged for its exemplary contributions to scholarship, practice and policy through its distinctive teaching, high-quality research, nurturing future leaders, supporting industry, government, social enterprise and creating a progressive impact on society.

IIMA was founded as an innovative initiative by the Government, industry and international academia in 1961. Since then it has been consolidating its global footprint and today it has a network with over 80 top international institutions and a presence in Dubai. Its eminent faculty members and close to 40,000 alumni, who are at the helm of influential positions in all walks of life, also contribute to its global recognition.

Over the years, IIMA’s academically superior, market-driven, and socially impactful programmes, have earned high reputation and acclaim globally. It became the first Indian institution to receive international accreditation from EQUIS. The renowned flagship two-year Post Graduate Programme in Management (PGP) is ranked 20th in the FT Master in Management Ranking 2020 and the one-year Post Graduate Programme in Management for Executives (PGPX) has been ranked 48th in the FT Global MBA rankings 2021. The Institute also is placed first in the Government of India’s National Institutional Ranking Framework (NIRF), India Rankings 2020. IIMA offers consultancy services and more than 200 curated executive education programmes in customised, blended, and open enrolment formats for a diverse audience comprising of business leaders, policymakers, industry professionals, academicians, government officials, armed forces personnel, agri-business and other niche sector specialists and entrepreneurs. 

About the collection

IIMA is recognised as a pioneer in adapting the case method of teaching and learning to the Indian context. To promote the case method of teaching in institutes across India, the IIMA faculty actively published cases and other materials. A large repository of cases was gradually developed, and a Case Unit was initiated to maintain this repository. With the wide acceptance of the case method, the demand for cases from the Case Unit witnessed a significant increase. To cater to this demand, the institute established a Case Centre in April 2014 with a mandate to (a) support case writing (b) manage the distribution of IIMA cases and (c) promote case teaching.

The Case Centre is a growing repository of over 5,000 registered items, which include cases, cases (abridged), cases (graphic), teaching notes, technical notes, exercises, supplements, epilogues, audio-visual cases and supplements, and games written by generations of IIMA faculty members over six decades. These cases are an essential component of the learning-and-learner-centric pedagogy IIMA is known for - the case method. 

Faculty members are encouraged to write cases by interacting with industries and bringing real-world business situations into the classrooms to provide a holistic learning experience. Hence, large portions of the cases and other materials is based on primary sources. At the same time, some cases discuss important topics backed up by secondary sources. Most of the IIMA cases are tested in classrooms before registration and publication for global usage. 
The cases act as a window to see the functioning of industries at various levels and the problems encountered; they also discuss appropriate solutions to these problems. Each case represents the various stages of organisational growth and provides students with an opportunity to understand, practice, and remember them as a role model for sharpening their decision-making skills.

The Case Centre receives a continuous inflow of cases and related material for registration. All the cases are processed through a rigorous review-and-editing process before finalisation for publication and distribution. The cases and other materials are classified according to their respective disciplines, like Strategy, Finance and Accounting, Marketing, Organisational Behaviour, Human Resources Management, Communication, Production Management, to name a few.

Collection contact

For any queries related to the IIMA case collection, please contact:

Case Centre Team
t  +91-79 7152 4966/4967/4970 

Browse the full collection Browse prize-winning cases

Available from The Case Centre

The Indian Institute of Management Ahmedabad’s collection of over 240 cases, and their accompanying instructor materials, is available from The Case Centre.

The IIMA materials are also available as part of our Undergraduate Case Teaching Licence and discounted pricing scheme for members in developing countries

See what's available

There are restrictions on the distribution of some items. To see any restrictions login to our site (or register if you've not already done so) and use our online search to find the item you're interested in. Any restrictions will be shown alongside the product.

Learning with Cases: An Interactive Study Guide

Learning with cases can be a challenging experience.

Our interactive study guide takes students through the process, providing practical tips, tricks and tools.

Picture representing 'Learning with Cases: An Interactive Study Guide'
Picture representing 'Learning with Cases: An Interactive Study Guide'
Learning with Cases: An Interactive Study Guide

Learning with cases can be a challenging experience.

Our interactive study guide takes students through the process, providing practical tips, tricks and tools.

Discover more