CEIBS: Global Contest for the Best China-Focused Cases results 2022

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Best case award

A Dispute over Year-end Bonuses (A/B/C/D)
HAN Yulan, LEUNG chi Wai and LI Wenqing
Shanghai University of Finance and Economics

First prize

AstraZeneca (China): Promoting Social Innovation with Holistic Disease Management Solutions throughout Patient Journey
CHEN Weiru and LIU Geng
CEIBS

King’s Flair International: A Big Future in the Nanofiber Opportunity? (A/B)
Justin LAW, CHEN Shimin, Pamsy HUI, Anthony PANG and Alex WONG
The Hong Kong Polytechnic University and CEIBS

INFRA: Digital Transformation Defining New Third-Party Logistics
ZHAO Xiaomin, YU Xiaoyu, LI Jiahui and JIANG Yin
Shanghai University

ZUIG’s Tender Offer Takeover of Zhenxing Biochem (A/B): Barbarians at the Gate/Barbarians Enter the Gate
HUANG Sheng, HUANG Xiayan and MENG Yuan
CEIBS and the Chinese University of Hong Kong

Second prize

China Mengniu Dairy Company Limited (B/C): The Regulatory Clearance Questions/Stay or Quit
Mukund Ramarao Dixit and Rajendra Madhavamurti Inamdar
Independent researcher and KLS Gogte Institute of Technology

Luckin: Reborn From the Fraud Scandal
LIANG Chao and ZHU Qiong
CEIBS

Tencent’s Strategic Investment: An Effective Solution to Sunline Tech’s Problems?
TANG Songlian and ZHOU Shanyu
Donghua University and East China University of Science and Technology

ROOTCLOUD: Paving the Road to Industrial IoT Platforms
CHEN Weiru, WANG Jiexiang and GONG Yitong
CEIBS and Zheijiang Gongshang University

Xinjiang Goldwind: Growing into a Global Wind Energy Business
Bo Bernhard Nielsen and Wei LI
The University of Sydney

Xing Guang Photography: Leveraging Cultural Resources to Become and Industry Champion
WU Haining, SHUAI Ping, LU Xinyi, WANG Yutong, XU Liu and ZHANG Yuxuan
SILC Business School, Shanghai University

Sinopec EasyJoy’s Private Brand “Dolma Spring”: Exploring a Benchmarking Model from Product Selection and Test Marketing to Shareholding
SUN Daojun, YING Wenchi, ZHANG Shuo, LI Hong and HUO Liwen
University of China, Jiaotong University, University of China and Sinopec EasyJoy Sales Co., Ltd

Do you have star quality?

Take part in our annual awards and competitions and compete against the best case teachers and writers in the world.

Picture representing 'Do you have star quality?'
Picture representing 'Do you have star quality?'
Do you have star quality?

Take part in our annual awards and competitions and compete against the best case teachers and writers in the world.

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