ecch to run PDW at BAM 2012

9 August 2012

ecch is pleased to invite participants at the British Academy of Management annual conference to attend its PDW - Using Case Studies: Bringing the real world into your classroom.

Led by Trevor Williamson the PDW will include a sample case class to show how the real business world can be brought alive in the classroom. Trevor will demonstrate how to obtain maximum participant involvement and get the best out of the case method. By providing feedback on the mechanics of the teaching session he will illustrate best practice and provide useful hints and tips on how to improve the student/teacher experience. Several classic case teaching techniques will be used within the class including large and small group discussions. The session will provide an opportunity to reflect on your own teaching style as you experience life as a student once again. 

Session details

PDW 12, 10h-12h 11 September 2012
Registration deadline: 17 August 2012
w www.bam.ac.uk

About the speaker

Trevor Williamson is a Principal Lecturer at Manchester Metropolitan University Business School, UK, where he oversees development of programmes in the financial services / planning area at undergraduate and postgraduate level. Trevor has been writing and teaching with cases for over ten years and has been an ecch tutor since 1999. He was a participant in the International Teachers Programme at London Business School, UK and recipient of a Philip Law case writing scholarship from ecch.

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On 1 July 2013 ecch changed its name to The Case Centre. Press releases prior to this date refer to ecch.