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Now available from The Case Centre: the Lloyd Greif Center for Entrepreneurial Studies Case Collection

3 October 2014

We’re pleased to welcome a new case collection from the Lloyd Grief Center for Entrepreneurial Studies.

The collection concentrates primarily on entrepreneurial ventures and corporations pursuing game-changing innovations. The cases, all of which are now available from The Case Centre, focus on industries in which Southern California is a leading global player, including media, entertainment, consumer Internet, fashion, healthcare, tourism, aerospace and other sectors.

The Lloyd Greif Center for Entrepreneurial Studies is a US leader in entrepreneurship education and research. Its faculty – a diverse mix of academics and entrepreneur practitioners – offer undergraduate and graduate programmes designed to help students acquire the tools, develop the skills, and cultivate the mindset central to organising, launching, and managing successful new ventures.

The programme has consistently ranked among the top programmes in the US and has been ranked #1 by Princeton Review and Entrepreneur Magazine. Business Week with U.S. News and World Report labelled the Greif Center as ‘one of the best Entrepreneurship programmes’ in the country.

The Lloyd Greif Center for Entrepreneurial Studies is part of the USC-Marshall School of Business in Los Angeles, California. The school’s alumni represent 44 countries.

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