European Case Awards 1992

Winners

Overall winner

Scandinavian Airlines Systems in 1988
Sumantra Ghoshal, INSEAD
Ref no 389-025-1

Accounting Control & Business Environment

Winner
Saatchi & Saatchi plc 
Sumantra Ghoshal, INSEAD
This case has been withdrawn from the collection
Runner up
Aldi Enters the UK Market

David Swindley, Manchester Polytechnic
Ref no 191-003-1

Finance

Winner
Tyneside Gravel Co. Ltd - A Case Study on Investment Appraisal

Christopher McEvoy, Loughborough University
Ref no 280-001-1
Runner up
London Brick

Shu-Lun Wong, Coventry Polytechnic
Ref no 284-020-1

Human Resources Management

Winner
Matsushita Electrical Industrial Co. Ltd (MEI)
Sumantra Ghoshal, INSEAD & Christopher Bartlett, Harvard Business School
This case has been withdrawn from the collection
Runner up
The Revival of Zanussi (A)
Vijay Sathe, IMD
This case has been withdrawn from the collection

Marketing

sponsored by the Chartered Institute of Marketing
Winner
Colgate-Palmolive Cleopatra

Sandra Vandermerwe, IMD
Ref no IMD-5-0373
Runner up
JW Thornton Ltd

Peter Doyle, University of Bradford
Ref no 583-037-1

Policy and General Management

Winner
Electrolux: Acquisition of Zanussi

Sumantra Ghoshal & Philippe Haspeslagh, INSEAD
Ref no 390-037-1
Runner up
Nestle-Rowntree (A)

James C Ellert, Dana Hyde & J Peter Killing, IMD
Ref no IMD-3-0423

Production and Operations Management

Crystalox Ltd
Juli Dixon & Clay Whybark, IMD
This case has been withdrawn from the collection
 

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