European Case Awards 2005

Winners

Overall winner

Marks and Spencer and Zara: Process Competition in the Textile Apparel Industry
Michael Pich, Ludo Van der Heyden and Nicolas Harlé
INSEAD
Ref no 602-010-1

Entrepreneurship

The Renovo Story (A): Venture Capital at the Cutting Edge
Simon Barnes
Imperial College London, Tanaka Business School
Ref no 802-030-1

Finance, Accounting and Control

Great Eastern Toys (A)
Gabriel Hawawini and Lee Remmers
INSEAD
Ref no 201-001-1

Human Resource Management / Organisational Behaviour

Alice in Wonderland? A Different Approach to Organisational Change
Manfred Kets de Vries, Helene Gorter-Van Gorp and Elizabeth Florent-Treacy
INSEAD
Ref no 400-003-1

Knowledge, Information and Communication Systems Management

Knowledge Management at Siemens Spain
Rafael Andreu, America Grau, Emma Lara and Sandra Sieber
IESE
Ref no SI-0145-E

Marketing

sponsored by the Chartered Institute of Marketing, UK
Medi-cult: Pricing a Radical Innovation

Nirmalya Kumar and Brian Rogers
IMD
Ref no IMD-5-0537

Production and Operations Management

Zara
Kasra Ferdows, McDonough School of Business, Georgetown University
José AD Machuca, Universidad de Sevilla
Michael Lewis, Warwick Business School
Ref no 603-002-1

Strategy and General Management

The Transformation of BP
Sumantra Ghoshal, Lynda Gratton and Michelle Rogan
London Business School
Ref no 302-033-1
 

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