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The Case Centre Award winners

Outstanding New Case WriterOutstanding Case Writer Competition

This category was introduced in 2017. These awards were previouly known as the ecch Case Awards (2011-2013).


Kobe Influencer Marketing: Building Brand Awareness via Social Media
Patricia Lui and Lipika Bhattacharya
Singapore Management University
Ref SMU-19-0037


TomTom: Mapping the Course from B2C to B2B
Steven Sweldens, Stefano Puntoni, Niela Kleinsmith and Tao Yue, Rotterdam School of Management, Erasmus University
Matthieu Campion, TomTom Automotive
Ref 519-0037-1


President Trump Calling: Accept or Decline?
Karthik Ramanna, Vidhya Muthuram and Sarah McAra
Blavatnik School of Government, University of Oxford
Ref 719-0010-1


Breaking the Code of Silence
Syeda Maseeha Qumer and Debapratim Purkayastha, ICFAI Business School (IBS)
Vijaya Narapareddy Zinnoury, Daniels College of Business, University of Denver
Ref 718-0006-1


The Maggi Noodle Safety Crisis in India (A), (B) & (C)
Karthik Ramanna and Radhika Kak
Harvard Business School
Ref 9-116-013, 9-116-014 and 9-116-038

View previous award and competition winners

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Take part in our annual awards and competitions and compete against the best in the world.

Our awards are presented to the most widely used cases across the globe in the past year in nine management categories and a free case category. We also present an Overall Winner Award, and Outstanding Contribution to the Case Method Award.

Our competitions celebrate exceptional case writers, first-time case writers; the best case in our ‘hot topic’ category; a remarkable compact case; and outstanding case teaching achievements.

View our 2021 winners