The Case Centre Award winners

Strategy and General ManagementStrategy and General Management category

These awards were previouly known as the European Case Awards (1991-2010) and the ecch Case Awards (2011-2013).

2017

Nespresso: What Next?
Jamie Anderson, Antwerp Management School
Nader Tavassoli, London Business School
Mark Collins, Independent Research Associate
Ref 312-051-1

2016

Tesla Motors
Eric Van den Steen
Harvard Business School
Ref 9-714-413

2015

Apple Inc. in 2012
David B. Yoffie and Penelope Rossano
Harvard Business School
Ref 9-712-490

2014

GE Healthcare (A): Innovating for Emerging Markets
Jasjit Singh
INSEAD
Ref 311-048-1

2013

Ryanair - The Low Fares Airline: Whither Now?
Eleanor O’Higgins
University College Dublin
Ref 311-020-1

2012

A Grand Entrance? Li Ning’s Emergence as a Global, Chinese Brand
Johannes Meuer, Barbara Krug, Tao Yue and Lori DiVito
Rotterdam School of Management, Erasmus University
Ref 310-138-1

2011

Google Inc.
Benjamin Edelman and Thomas R Eisenmann
Harvard Business School
Ref no 9-910-036

2010

Nestlé's Globe Program (A): The Early Months
Peter Killing
IMD
Ref IMD-3-1334

2009

Zara: Responsive, High Speed, Affordable Fashion
Nirmalya Kumar and Sophie Linguri Coughlan
London Business School 
Ref no 305-308-1

2008

Even A Clown Can Do It: Cirque du Soleil Recreates Live Entertainment (B)
W Chan Kim, Renée Mauborgne, Ben Bensaou and Matt Williamson
INSEAD
Ref no 302-058-1

2007

Nissan's U-Turn: 1999-2001 Condensed Version of Redesigning Nissan (A) & (B)
Jean-François Manzoni, Kathryn Hughes and Jean-Louis Barsoux
INSEAD
Ref no 303-046-1

2006

The Evolution of the Circus Industry
Renee Mauborgne, Ben Bensaou and W Chan Kim
INSEAD
Ref no 302-057-1

2005

The Transformation of BP
Sumantra Ghoshal, Lynda Gratton and Michelle Rogan
London Business School
Ref no 302-033-1

2004

Lufthansa 2000: Maintaining the Change Momentum
Sumantra Ghoshal and Heike Bruch
London Business School
Ref no 301-040-1

2003

IKEA: Culture as Competitive Advantage
Michel Roger, Paul Grol, Christopher Schoch
CPA, Paris Chamber of Commerce
Ref no 398-173-1

2002

Fighting over the Internet: The Virtual Battle Between Amazon.com (USA) and Bol.de (Germany)
Tawfik Jelassi, Euro-Arab Management School & Albrecht Enders
Leipzig Graduate School of Management
Ref no 399-113-1

2001

EasyJet: The Web's Favorite Airline
Nirmalya Kumar & Brian Rogers
IMD
Ref no IMD-3-0873

2000

Shaping Spaarbeleg: Real and Unreal
JBM Kasserjian
IMD
Ref no IMD-3-0537

1999

Lufthansa: The Challenge of Globalisation
Sumantra Ghoshal, Annette Gardner, Rebecca Hansen, Louise Marchant, Hanno Ronte & Indira Thambiah
London Business School
Ref no 396-142-1

1998

Nokia and the Cellular Phone Industry
Heather A Hazard, Jakob Fritz Hansen & Claus Groth-Andersen
Copenhagen Business School
Ref no 396-010-1

1997

Nestle-Rowntree (A)
James C Ellert, Dana Hyde & J Peter Killing
IMD
Ref no IMD-3-0423

1996

Winner
Canon: Competing on Capabilities
Sumantra Ghoshal
INSEAD
Ref no 392-031-1
Runner up
Kao Corporation

Sumantra Ghoshal
INSEAD
Ref no 392-049-1

1995

Winner
ICI Paints (A): Strategy for Globalisation
Jean-Pierre Jeannet
IMD
Ref no IMD-3-0557
Runner up
Recovery Strategies at Woolworths

Joshua Bamfield, Nene College & David Williams
University of Bournemouth
Ref no 392-045-1

1994

Winner
Managing Change in the NHS
Andrew Brown
Manchester Business School
Ref no 391-052-1
Joint runners up
Digital Equipment Corporation International: Competing Through Cooperation

Per Jenster & Francis Bidault
IMD
Ref no 390-047-1
Sony in Poland

Robert S Collins
IMD
Ref no 392-052-1

1993

Winner
Federal Express: Quality Improvement Program

Christopher H Lovelock
IMD
Ref no IMD-3-0456
Runner up
Kwik Fit Holdings

James Gallagher & Robert Scott
Napier University of Edinburgh
Ref no 388-007-1

1992

Winner
Electrolux: Acquisition of Zanussi
Sumantra Ghoshal & Philippe Haspeslagh
INSEAD
Ref no 390-037-1
Runner up
Nestle-Rowntree (A)

James C Ellert, Dana Hyde & J Peter Killing
IMD
Ref no IMD-3-0423

1991

Winner
Scandinavian Airlines Systems in 1988
Sumantra Ghoshal
INSEAD
Ref no 389-025-1
Runner up
Laura Ashley Holdings plc (A)

John L Heath
Leicester Polytechnic
Ref no 387-022-2 
 

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