The Case Centre’s bestselling authors 2015/2016

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Bestselling author 2015/16

Jan W. RivkinJan W. Rivkin
Bruce V. Rauner Professor of Business Administration and Senior Associate Dean for Research
Harvard Business School

The cases

Cases Dogfight Over Europe: Ryanair (A)
In April 1986, the Ryan brothers announced that their fledging Irish airline Ryanair, would soon start a service between Dublin and London. For the first time, Ryanair faced formidable competitors such as Aer Lingus and British Airways on a major route. Students are asked to assess Ryanair's entry and anticipate the response of incumbent carriers.

Husky Injection Molding Systems
Husky, a Canadian maker of injection molding systems, had established an enviable position in the market for plastics processing equipment. But when competitors attack its core markets and financial results deteriorate rapidly, founder and CEO Robert Schad must decide how to defend Husky's traditional markets and whether to expand beyond them.

Matching Dell
After years of success with its vaunted 'Direct Model' for computer manufacturing, marketing, and distribution, Dell Computer Corp faces competitors trying to match its strategy. This case describes the evolution of the personal computer industry, Dell's strategy, and efforts by Compaq, IBM, Hewlett-Packard, and Gateway 2000 to capture the benefits of Dell's approach.

Meet Jan

BiographyJan is the Senior Associate Dean for Research and a Professor in the Strategy Unit at Harvard Business School. His scholarly work has appeared in journals such as Management Science,Organization Science, the Strategic Management Journal, the Academy of Management JournalAdministrative Science Quarterly, and Research Policy. Jan also co-chairs Harvard Business School's project on the competitiveness of the United States. 

His research, course development, and teaching efforts examine the interactions across functional and product boundaries within a firm – that is, the connections that link marketing, production, logistics, finance, human resource management, and other parts of a firm.

Jan currently teaches the core business strategy course in the first year of the Harvard Business School MBA Programme, and until recently he taught strategy in the Advanced Management Programme as well as an MBA elective that he developed, 'Advanced Competitive Strategy: Integrating the Enterprise'.
Key quote

“The case method is an unparalleled approach that engages students deeply in the study of business, builds up the decision-making muscles of students, develops in them the specialty of being a general manager, and keeps the scholars who write cases close to the practice of management."

~ Jan W. Rivkin


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