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Top 40 Bestselling Case Authors 2019/20

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No. 1 Bestselling Case Author 2019/20
Debapratim Purkayastha

Debapratim Purkayastha
ICFAI Business School (IBS)


Debapratim's top bestselling cases

BP: Putting Profits Before Safety?
This case is about the safety problems faced by BP, the third-largest oil and gas producer in the world. On 23 March 2005, an explosion at BP's Texas City refinery resulted in one of the most serious workplace accidents in the US. An investigation by The US Chemical Safety and Hazard Investigation Board (CSB) uncovered many safety lapses at the Texas City refinery. BP was accused of endangering its workers by compromising on process safety due to its high emphasis on cost cutting. 

Netflix: Leveraging Big Data to Predict Entertainment Hits
This case is about the big data capabilities developed by Netflix. Big data is not just a new digital buzzword; it’s here to stay. It’s imperative that today’s managers understand how to effectively leverage this explosive growth in the volume of data in meaningful ways that can be used to drive business decision-making. Read our feature about this case

Corporate Entrepreneurship and Innovation at Google, Inc
As with any other technology company, Google’s future hinged on meeting the expectations of investors while continuing to be innovative. Said CEO, Larry Page: "We’re one of the bigger companies of the world and I’d like to see us do more stuff – not just do what somebody else has done, but something new." But how could the company’s entrepreneurial spirit be kept alive? Read our feature about this case

View all Debapratim's cases

Meet Debapratim

BiographyDebapratim is the Director of the world-class ICFAI Case Research Center and teaches business strategy at ICFAI Business School (IBS). He is an award-winning and bestselling case author and an experienced case method workshop tutor. He has won numerous global case method awards and prizes at events held in Belgium, USA, UK, Portugal, Switzerland, Canada, China and India. Debapratim was the recipient of The Case Centre's Outstanding Contribution to the Case Method Award in 2015, Outstanding Case Writer Award in 2018 and, most recently, Outstanding Compact Case Award in 2019. The latter is an example of his pioneering creation of highly original ‘comic book’ cases, with Siddharth Ghosh.

He has led over 70 inspirational case method workshops for research scholars, faculty members, and business executives; and his work as Consulting Editor of Case Folio, a refereed journal dedicated to management cases. He is also an Editorial Board Member of Case Focus, The Case Centre's peer reviewed journal for teaching cases set across the Middle East and Africa, the Case Research Journal published by the North American Case Research Association (NACRA), and The CASE Journal, the official journal of The CASE Association, published by the Emerald Group, UK. Debapratim is frequently asked to help judge international case writing and teaching competitions and is a much sought-after speaker on the case method.

Key quote

“It's heartening to see an increase in adoption of my cases during this very unusual year. More institutions are likely to adopt active learning strategies to make their online classes more engaging - and what better way than to spice up a session with a real world case!

"The following are my recent favourites, and I found these cases very amenable to teach in the online mode: Domino's Pizza: Business Continuity Strategy During the Covid-19 Pandemic, Disney Enters Streaming Space: Can It Disrupt the Disruptor?, Automation at Tesla, and IKEA's Talent Management and Corporate Culture."

~ Debapratim Purkayastha


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