
Top 40 Bestselling Case Authors 2019/20
No. 17 Bestselling Case Author 2019/20 | ||
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David's top bestselling cases |
The Walt Disney Company and Pixar, Inc: To Acquire or Not to Acquire?
Digitalization at Siemens |
Meet David |
He was the winner of the 50th Anniversary McKinsey Award for the best article in the Harvard Business Review in 2008, and a Harvard Business Review bestselling author. An expert on corporate strategy and global competition, he is the author of International Strategy: Context, Concepts and Choices; Corporate Strategy (with Cynthia Montgomery); and Corporate Headquarters (with Michael Goold and David Young). David has written more than 65 cases which have sold nearly two and a half million copies worldwide. His articles now have over 14,000 citations. |
Key quote |
![]() “The joy of writing field cases is that you learn how important strategic decisions are actually made. And the result may surprise you. During onsite visits and in executive interviews you uncover much that is hidden from the outside and which cannot even be captured in press articles or company presentations – useful though these are today. “You get a feel for the culture of the place in the little things, like who meets you, how carefully the visit is scheduled, how open executives are to criticise their past choices, where you go to lunch, etc. That, and how management framed the decision process – what factors mattered to them, how they developed their analyses – illuminate the nuances behind what can appear to be a straightforward decision, and lead to a deeper understanding of how the strategy process operates in practice. Hopefully, some of this richness comes across in my cases and provides real insight to students.”~ David J Collis |