2004 EFMD Case Writing Competition winners

Click on a case title to view details and inspection copy.

European categories

Corporate Social Responsibility

Sponsored by Instituto de Empresa
The Co-operative Group-Fair Trade Chocolate

Chris Voss and Stephanie Robertson
London Business School 
Ref 704-056-1

Entrepreneurship 

Sponsored by EM Lyon
Mikhail Khodorkovsky and Yukos: Man with a Rouble

Manfred Kets de Vries, Konstantin Korotov, Stanislav Shekshnia and Elizabeth Florent-Treacy
INSEAD 
Ref 805-020-1

Family Business 

Sponsored by IMD International Institute for Management Development
The HP-Compaq Merger: A Battle for the Heart and Soul of a Company

Elizabeth Florent-Treacy and Randel S. Carlock
INSEAD 
Ref 306-233-1, 306-234-1, 306-235-1, 306-236-1

Knowledge Management and Learning in Organisations

Sponsored by ESADE - Escuela Superior de Administración y Dirección de Empresa
No prize was awarded for this category

Managing Risk

Sponsored by Toulouse Business School, Groupe ESC Toulouse
Justin Wilson PLC: Financing a Formular One Rising Star (A) and (B)

Benoît Leleux
IMD 
Ref IMD-1-0206, IMD-1-0207

Marketing

Sponsored by ESIC
Imaginarium

Lluis G. Renart, Francesc Parés and Laureano Berasategui
IESE
Ref M-1173-E

Unilever in Brazil: Marketing Strategies for Low-Income Consumers

Pierre Chandon, INSEAD
Pedro Pacheco Guimaraes, McKinsey & Co.
Ref 504-009-1

Supply Chain Management

Sponsored by ISLI-Institute for Supply Chain Excellence -Bordeaux Business School
Numico (A): Delivering Innovation Through the Supply Chain

Numico (B): Transforming the Supply Chain to Support New Realities

Carlos Cordon, Thomas Vollmann and Luis Vivance
IMD 
Ref IMD-6-0264, IMD-6-0266

Corporate category

Corporate Coaching

Sponsored by EFMD
Helen Ramsay: A Mediation Attempt

Jean-François Manzoni and Jean-Louis Barsoux INSEAD 
Ref 404-083-1

Special categories

Emerging Chinese Global Competitors

Sponsored by EFMD
Alcatel in China

William Fischer, IMD
Katherine Xin CEIBS
Denis F. Simon, Levin Institute, SUNY
Janet Carmosky
Ref IMD-3-1301

Euro-Mediterranean Managerial Practices and Issues

Sponsored by Euro-Med Marseille, Ecole de Management
Dubai Internet City: Serving Business

Jacques Horovitz and Anne-Valérie Ohlsson
IMD 
Ref IMD-5-0632

Indian Management Issues and Opportunities

Sponsored by The Aditya Birla India Centre at London Business School, UK
Tata Tea Limited (A), (B) & (C)

Amitava Chattopadhay
INSEAD
Ref 503-064-1, 503-065-1, 503-066-1
 

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