Bestselling cases in 2016

Knowledge, Information and Communication SystemsKnowledge, Information and Communication Systems

The top fifteen bestselling cases in this subject category are listed alphabetically. Click on a case title to view further details and, where available, an educator preview copy.

Case front page Airbnb (A)
Benjamin Edelman and Michael Luca
Harvard Business Publishing
9-912-019
Case front page Digital Marketing at Nike: From Communication to Dialogue
Debapratim Purkayastha and Adapa Srinivasa Rao
IBS Center for Management Research
912-023-1
Case front page Firestone Canada Inc
Peter C Bell
Ivey Publishing
9A84E002
Case front page Gift: The Making of a Smart City
Surinder Batra
Institute of Management Technology, Ghaziabad (IMT)
915-015-1
Case front page Gillette's 'Shave India Movement': Razor Sharp Against the Stubble (A)
Srinivas K Reddy and Christopher Dula
Singapore Management University
SMU-13-0017A
Case front page

Gillette's 'Shave India Movement': Razor Sharp Against the Stubble (B)
Srinivas K Reddy, Christopher Dula and Adina Wong
Singapore Management University
SMU-13-0017B

Case front page M-Pesa (Kenya): Mobile Financial Services for the Financially Excluded in Society
Tawfik Jelassi and Stephanie Ludwig
Ecole des Ponts Business School
911-012-1
Case front page M-Pesa Power: Leveraging Service Innovation in Emerging Economies
Micahel Barrett, H S Anna Kim and Karl Prince
Cambridge Judge Business School, University of Cambridge
911-007-1
Case front page Meals for Free (M4F): Was This Public Project a Success or Failure?
Elly Philpott, David Owen and David Wright
University of Bedfordshire
914-010-1
Case front page Netflix: Leveraging Big Data to Predict Entertainment Hits
Debapratim Purkayastha and Vijay Kumar Tangirala
IBS Center for Management Research
913-006-1
Case front page Offshoring and Innovation at Globalco: Negotiating a Win-Win Strategy for the Outsourcing Relationship
Michael Barrett
Cambridge Judge Business School, University of Cambridge
908-024-1
Case front page Ohio Polymer Inc
Peter C Bell
Ivey Publishing
9A98E036
Case front page Online Marketing at Big Skinny
Benjamin Edelman and Scott Duke Kominers
Harvard Business Publishing
9-911-033
Case front page Rewiring the Enterprise for Digital Innovation: The Case of DBS Bank
Sia Siew Kien, Christina Soh, Peter Weill and Yvonne Chong
Asian Business Case Centre
915-031-1
Case front page Springbank Drive
Gregory S Zaric and Leo MacDonald
Ivey Publishing
9B06E006

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