Bestselling cases in 2016

Knowledge, Information and Communication SystemsKnowledge, Information and Communication Systems

The top fifteen bestselling cases in this subject category are listed alphabetically. Click on a case title to view further details and, where available, an educator preview copy.

Case front page Airbnb (A)
Benjamin Edelman and Michael Luca
Harvard Business Publishing
Case front page Digital Marketing at Nike: From Communication to Dialogue
Debapratim Purkayastha and Adapa Srinivasa Rao
IBS Center for Management Research
Case front page Firestone Canada Inc
Peter C Bell
Ivey Publishing
Case front page Gift: The Making of a Smart City
Surinder Batra
Institute of Management Technology, Ghaziabad (IMT)
Case front page Gillette's 'Shave India Movement': Razor Sharp Against the Stubble (A)
Srinivas K Reddy and Christopher Dula
Singapore Management University
Case front page

Gillette's 'Shave India Movement': Razor Sharp Against the Stubble (B)
Srinivas K Reddy, Christopher Dula and Adina Wong
Singapore Management University

Case front page M-Pesa (Kenya): Mobile Financial Services for the Financially Excluded in Society
Tawfik Jelassi and Stephanie Ludwig
Ecole des Ponts Business School
Case front page M-Pesa Power: Leveraging Service Innovation in Emerging Economies
Micahel Barrett, H S Anna Kim and Karl Prince
Cambridge Judge Business School, University of Cambridge
Case front page Meals for Free (M4F): Was This Public Project a Success or Failure?
Elly Philpott, David Owen and David Wright
University of Bedfordshire
Case front page Netflix: Leveraging Big Data to Predict Entertainment Hits
Debapratim Purkayastha and Vijay Kumar Tangirala
IBS Center for Management Research
Case front page Offshoring and Innovation at Globalco: Negotiating a Win-Win Strategy for the Outsourcing Relationship
Michael Barrett
Cambridge Judge Business School, University of Cambridge
Case front page Ohio Polymer Inc
Peter C Bell
Ivey Publishing
Case front page Online Marketing at Big Skinny
Benjamin Edelman and Scott Duke Kominers
Harvard Business Publishing
Case front page Rewiring the Enterprise for Digital Innovation: The Case of DBS Bank
Sia Siew Kien, Christina Soh, Peter Weill and Yvonne Chong
Asian Business Case Centre
Case front page Springbank Drive
Gregory S Zaric and Leo MacDonald
Ivey Publishing

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