Bestselling cases in 2018

Knowledge, Information and Communication SystemsKnowledge, Information and Communication Systems

The top fifteen bestselling cases in this subject category are listed alphabetically. Click on a case title to view further details and, where available, an educator preview copy.

Case front page Airbnb (A)
Benjamin Edelman and Michael Luca
Harvard Business Publishing
9-912-019
Case front page Big Data Strategy of Procter & Gamble: Turning Big Data into Big Value
Debapratim Purkayastha and Vinod Babu Koti
IBS Center for Management Research
917-0009-1
Case front page Digital Marketing at Nike: From Communication to Dialogue
Debapratim Purkayastha and Adapa Srinivasa Rao
IBS Center for Management Research
912-023-1
Case front page Gillette's 'Shave India Movement': Razor Sharp Against the Stubble (A)
Srinivas K Reddy and Christopher Dula
Singapore Management University
SMU-13-0017A
Case front page IKEA’s Social Media Listening & Monitoring Initiatives
Debapratim Purkayastha and Jayasri Bhimalapuram
IBS Center for Management Research
915-019-1
Case front page Kitchen and Info Systems - Role Info Systems, Seller: Case (B)
Olivier Aba
Grenoble Ecole de Management
912-013-1
Case front page Kitchen and Info Systems - Role Kitchen, Buyer: Case (A)
Olivier Aba
Grenoble Ecole de Management
912-012-1
Case front page Lego (R) Products: Building Customer Communities Through Technology
M. S. Krishnan
WDI Publishing, William Davidson Institute (EDI), University of Michigan
W93C26
Case front page M-Pesa Power: Leveraging Service Innovation in Emerging Economies
Micahel Barrett, H S Anna Kim and Karl Prince
Cambridge Judge Business School, University of Cambridge
911-007-1
Case front page Netflix Inc: The Disruptor Faces Disruption
Chris Kemerer and Brian Dunn
Ivey Publishing
9B17E016
Case front page Netflix: Leveraging Big Data to Predict Entertainment Hits
Debapratim Purkayastha and Vijay Kumar Tangirala
IBS Center for Management Research
913-006-1
Case front page Online Marketing at Big Skinny
Benjamin Edelman and Scott Duke Kominers
Harvard Business Publishing
9-911-033
Case front page Rewiring the Enterprise for Digital Innovation: The Case of DBS Bank
Sia Siew Kien, Christina Soh, Peter Weill and Yvonne Chong
Asian Business Case Centre
915-031-1
Case front page The Weather Company: Creating Consumer Apps That Leverage Big Data
Ruth Gilleran, Patricia J Guinan and Salvatore Parise
Babson College
BAB168C
Case front page WestJet: A New Social Media Strategy
Derrick Neufeld, Faizal Jiwani, Sarah Hardy and Peter Tong
Ivey Publishing
9B16E019

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