Strategy and General Management

The top ten classic cases in each subject category are listed alphabetically. Click on a case title to view further details and, where available, an educator preview copy.

	Cola Wars Continue: Coke and Pepsi in 2010 David B Yoffie and Renee Kim Harvard Business Publishing Ref 9-711-462
	Even a Clown Can Do It (B): Cirque du Soleil Recreates Live Entertainment W Chan Kim, Renee Mauborgne, Ben M Bensaou and Matt Williamson INSEAD Ref 302-058-1
	Nestle's Globe Program (A): The Early Months Peter Killing Institute for Management Development (IMD) Ref IMD-3-1334
	Patagonia Forest L Reinhardt, Ramon Casadesus-Masanell and Hyun Jin Kim Harvard Business Publishing Ref 9-711-020
	Philips versus Matsushita: The Competitive Battle Continues Christopher A Bartlett Harvard Business Publishing Ref 9-910-410
	Silvio Napoli at Schindler India (A) Michael Y Yoshino, Christopher A Bartlett and Perry L Fagan Harvard Business Publishing Ref 9-303-086
	The Evolution of the Circus Industry (A) W Chan Kim, Renee Mauborgne, Ben M Bensaou and Matt Williamson INSEAD Ref 302-057-1
	The Walt Disney Company and Pixar, Inc: To Acquire or Not to Acquire? Juan Alcacer, David J Collis and Mary Furey Harvard Business Publishing Ref 9-709-462
	The Walt Disney Company: The Entertainment King Michael G Rukstad, David J Collis and Tyrrell Levine Harvard Business Publishing Ref 9-701-035
	Zara: Fast Fashion Pankaj Ghemawat and Jose Luis Nueno Harvard Business Publishing Ref 9-703-497

Other classic cases

• Case Method and Specialist Management Disciplines
• Economics, Politics and Business Environment
• Entrepreneurship
• Ethics and Social Responsibility
• Finance, Accounting and Control
• Human Resource Management / Organisational Behaviour
• Knowledge, Information and Communication Systems Management
• Marketing
• Production and Operations Management
• Free cases

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