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Case
-
Reference no. 116-0050-1
Prize winner
Authors:
Denis Gromb (HEC Paris); Alberta Di Giuli (HEC Paris)
Published in:
2016
Version:
12-Jun-2016
Revision date:
22-Jun-2016
Length:
9 pages
Data source:
Field research

Abstract

In March 2011, Prada is preparing an IPO, set for June in Hong Kong. A team at one of its underwriters, Credit Agricole’s CLSA unit, is setting a preliminary price range, structuring the offering and preparing the IPO process.

Teaching and learning

This item is suitable for undergraduate, postgraduate and executive education courses.

Topics

IPO (initial public offering)

Setting

The events covered by this item took place in 2011.

Geographical setting

Region:
World/global
Countries:
Italy; Hong Kong

Featured company

Company name:
Prada
Industry:
Luxury

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