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Published by:
Stanford Business School (1998)
19 November 2004
13 pages
Data source:
Field research


New United Motors Manufacturing, Inc (NUMMI) is a joint venture between General Motors (GM) and Toyota. Begun in 1983, NUMMI continues to be one of the most efficient of US manufacturing plants and produces automobiles that are at the top of the quality ratings. The case describes how Jamie Hresko, an experienced GM Manager, spent several weeks at NUMMI as an operator working on the assembly line. The case uses background data and Jamie''s experience to illustrate how the NUMMI system operates. Designed to explore how the alignment of HR practices can produce extraordinary results in a manufacturing facility. Challenges the reader to explain why NUMMI is so successful and whether this approach can be used in other settings.


Human resources; Manufacturing; Team-based systems; Culture

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