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Published by:
Harvard Business Publishing (1997)
17 October 2008
18 pages
Data source:
Field research


Wolfgang Keller, manager of the Ukrainian subsidiary of a German beer company, faces a managerial dilemma. His subordinate, Dmitri Brodsky, is a talented and experienced commercial director who is not meeting his goals expediently and often requires considerable assistance from Keller. Furthermore, Brodsky's style is causing conflict with clients, other staff members, and with Keller himself. Keller must decide the best course of action to take with this difficult employee in an environment in which the industry is rapidly changing and growing and the war for talent is strong. He must also consider what comprises an effective performance review and how his own behavior impacts Brodsky's poor performance. This case is a modernized revision of the popular case 'Wolfgang Keller at Konigsbrau-Hellas (A).'


Superior & subordinate; Management styles; Leadership; Performance appraisals; Human resource management; Subsidiaries; Conflict management; Business failures; Managing employees
USD100 million sales