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Case
-
Reference no. 294-009-1
Prize winner
Published by:
INSEAD (1994)
Version:
07.2006
Length:
26 pages
Data source:
Generalised experience

Abstract

In October 1990, the Boeing company announced that it was lauching a new aircraft model, the 777. The task for students in this case is to evaluate the 777 against a financial standard. The students must estimate a weighted average cost of capital (WACC) with which to evaluate the project IRRs. The general objective of this case is to exercise students' skills in estimating a weighted-average cost of capital and cost of equity. The need for students to estimate a segment WACC draws out students' abilities to critique different estimates of beta.

Topics

Cost of capital; Capital budgeting; New product
Location:
Size:
Large
Other setting(s):
1990

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