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Guidance on teaching notes

We strongly encourage you to write a teaching note to accompany your case. Cases submitted to us must include a teaching note. Faculty prefer cases with teaching notes, and most of our bestselling cases have one. Nearly half of the cases in our collection have a teaching note, but 95% of our 50 most popular cases have one.

Submit an alternative teaching note

Have you used another writer’s case and created an alternative teaching note that covers a new and different way of teaching the case? (Not an ‘improved’ version of the existing note.) If so, you can submit it online for other teachers to use. Simply login and use the ‘Add or revise a case’ option.

What to include in your teaching note

There are no hard and fast rules for the style or format of a teaching note. However, it should include the following:

  1. Synopsis of the case
    Provide a brief description of what the case is about, and the context in which it is set.
  2. Target group
    Indicate the target learning group, for example, undergraduates, postgraduates, executive.
  3. Learning objectives and key issues
    Set out the learning objectives, and identify the key issues in the case that will help achieve them.
  4. Teaching strategy
    Describe how the case may be used in class. For example, suggest trigger questions to open the case discussion; offer ideas for group work; suggest how learning can be consolidated at the end of the case session, and so on. This section will generally reflect your own teaching style.
  5. Questions for discussion
    Include a list of questions designed to promote discussion of the key issues within the case.
  6. Analysis of data
    If the case contains quantitative data for analysis it can be helpful if the results of essential ‘number crunching’ are provided in the teaching note. Teachers can use this to check their own calculations.
  7. Background reading
    Provide references to relevant supplementary material on the case or related issues. You may also provide information on ‘what happened next’, something students are usually keen to know.
  8. Experience of using the case
    Include feedback on how the case has worked in different classes, and the issues on which students have tended to focus. This can be useful for other teachers preparing to teach your case.
  9. Multimedia
    Include links to video and audio clips that are relevant to the case.


Heath, J (2015), Teaching and Writing Cases: A practical guide (The Case Centre) ISBN 978-0-907815-04-4

Leenders, M R and Erskine, J A (1989), Case Research: The Case Writing Process (The University of Western Ontario) ISBN 0-7714-1045-X

Reynolds, J I, Case Method in Management Development (International Labour Office)

Video clips

Watch a selection of video clips of management educators talking about teaching notes.

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Learn more

Learn more
We distribute a range of books and articles that explore the case writing process and how to craft a good teaching note.
Paper icon Teaching Notes
Larry Weatherford
Darden Business Publishing, University of Virginia
Paper icon Writing Cases and Teaching Notes
E Raymond Corey
Harvard Business School
Paper icon Teaching and Writing Cases: A practical guide
John Heath
Published by The Case Centre
Paper icon Writing Cases
Michiel R Leenders, James A Erskine and Louise A Mauffette-Leenders

Full list of case method books and articles