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The Case Centre Connect Issue 17

Dear colleague

Welcome to our autumn issue of Connect!

Discover an inspiring success story in our featured case, Made by Survivors, about a woman whose life was changed after she saw a film about trafficked girls and women.

We also interview Harvard’s David B. Yoffie for our ‘5 minutes with…’ feature, and take an in-depth look at the school’s HBX Live virtual classroom.

Beer and football are always popular topics with students, and our featured cases, Jungle Beer: An Entrepreneur’s Journey, and Qatar: Poised for Success in Holding FIFA World Cup 2022? are sure to kick off some great discussions in the classroom.

Last but not least, our featured case, NayaMed, reveals why textbook answers to management problems are not always right.

Best wishes
The Case Centre team

Don't be left out - submit your case collection
Harvard Business School launches new virtual classroom
Featured case - Jungle Beer: An Entrepreneur’s Journey Featured case - Made by Survivors: Business Solutions for a Social Problem Featured cases - NayaMed (A)  and (B) Featured cases - Qatar: Poised for Success in Holding FIFA World Cup 2022?
Jungle Beer: An Entrepreneur’s Journey
Christopher William Dula and Kapil Tuli, Singapore Management University.
Made by Survivors: Business Solutions for a Social Problem
Elizabeth Swanson Goldberg and Gaurab Bhardwaj, Babson College.
NayaMed (A) and (B)
Costas Markides and Lisa Duke, London Business School and Daniel Oyon, HEC Lausanne.
Qatar: Poised for Success in Holding FIFA World Cup 2022?
Abhijeet Poddar and S Nithya, Amity Research Centers Headquarters, Bangalore.
Case method workshops
30 NOV - 1 DEC Creating Compelling Cases
Queenstown, New Zealand
Tutor: Martin Kupp
18 JAN - 22 JAN Case Teaching, Aligning Your Teaching & Research and Case Writing
Rotterdam School of Management, the Netherlands
Tutors: Kamran Kashani, Mark Jenkins and Trevor Williamson
7-8 MAR Creating Compelling Cases
George Washington University, US
Tutor: Urs Müller
23-23 Nov Customised workshops
Our expert-led case method workshops can be customised to your exact requirements.
Five minutes with David Yoffie
Latest bestsellers

Case Method and Specialist Management Disciplines
Amore Frozen Foods (A): Macaroni and Cheese Fill Targets

Economics, Politics and Business Environment
Eataly and its Cluster: Innovation from the Land of No-Growth

Entrepreneurship
Uber: A Next Generation Transportation Company for Everyone

Ethics and Social Responsibility
BP: Putting Profits Before Safety?

Finance, Accounting and Control
Wilkerson Company

Human Resource Management / Organisational Behaviour
Wolfgang Keller at Konigsbrau-Tak (A)

Knowledge, Information and Communications Systems Management
Firestone Canada Inc

Marketing
Intelligent Medicene: The Novartis-Proteus Alliance

Production and Operations Management
Zara

Strategy and General Management
Patagonia

Book chapter
The Measure of Success: Better Metrics for Customer Satisfaction, from The Ultimate Question: Driving Good Profits and True Growth

Management article
The Young and the Clueless, from Harvard Business Review

Browse more popular teaching materials >

It's a wrap

What they said...

Top tip

Why not try?

It's a wrap What they said... Top tip Why not try?
Bo Becker, co-winner of our Finance, Accounting and Control Award, explains why the winning case has remained so popular since it was first published in 2010. "The purpose of cases is to teach people how to think and not what to think." Susan Schneider, who with her co-author, Anca Pintilii, won the 2015 Ethics & Social Responsibility Award. Find out more. "Write a case that you would like to teach yourself, on a topic that you feel strongly about."

Christoph Loch, Director, Cambridge Judge Business School. Read more.

Have you discovered our top 40 bestselling cases yet? If not, explore our celebratory anniversary collection here.
Competition news…

Deadline dates for your diary:

See the results for the following competitions:

Interested in entering a case writing competition? Find a list of competitions and competitions for students as well as The Case Centre’s global case competitions.

Out and about
Out and about

We exhibit at conferences throughout the year. Come and meet us!

SMS 35th Annual International Conference, Denver, US, 3-6 October 2015

2015 Annual Meeting Decision Sciences Institute, Washington, US, 21-24 November 2015

ANZAM 2015, Queenstown, New Zealand, 2-4 December 2015

ICMC 2015, Uttar Pradesh, India, 3-4 December 2015 – The Case Centre’s Director, Richard McCracken, is speaking at this conference

Case Writing Scholarships Case writing & teaching exchange CoursePack Creator
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The Case Centre
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US office: Babson College, Babson Park, Wellesley MA 02457, USA

The Case Centre is dedicated to advancing the case method worldwide, sharing knowledge, wisdom and experience to inspire and transform business education across the globe. We are a not-for-profit-organisation and registered charity.

© The Case Centre, 2015