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Over its 100-year history, USC Marshall School of Business has forged deep ties with dynamic companies and business leaders, not only in southern California, but across the country and all around the world, creating unlimited opportunities for its students across a broad range of industries. USC Marshall integrates its core curriculum with a spectrum of hands-on learning opportunities so that their students can take what they learn in the classroom and apply it to the real world, in real time. In the process, they learn more about themselves, the dynamics of teams, and the broader societal context in which business operates. Through its Lloyd Greif Center for Entrepreneurial Studies, USC Marshall’s case collection focuses primarily on entrepreneurial ventures and corporations pursuing game-changing innovations. The collection emphasises industries in which Southern California is a leading global player: media, entertainment, consumer internet, fashion, health care, tourism, aerospace, cleantech and other sectors. Since 2022, The Case Centre has received six new cases for distribution from USC Marshall authors. In total the collection available through The Case Centre numbers 90+ cases, many with accompanying instructor materials, software and videos. Four of those are prize-winning cases. |
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