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Published by:
Ivey Publishing (2016)
Version:
2018-09-28
Revision date:
23-Oct-2018
Length:
18 pages
Data source:
Field research

Abstract

Lending Loop, a Canadian marketplace (peer-to-peer) lending start-up, was founded in 2014 and launched to the public in 2015. It competed with other peer-to-peer lenders to challenge the Canadian chartered banks and other financial companies for part of the Canadian small-business lending market. Without an established regulatory regime in place, it operated according to its lawyers' interpretation of securities law. The founders needed to scale their business quickly and strategically to gain a first-mover advantage in the industry and to position their company as a major stakeholder for future regulatory decisions.

Topics

Fintech; Disruption; Start-up; Lending; General management/strategy; Entrepreneurship
Location:
Size:
Small
Other setting(s):
2015

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