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Compact case
Published by:
Institute for Management Development (IMD) (2017)
Version:
26.06.2017
Revision date:
20-Jul-2017
Length:
1 pages
Data source:
Published sources

Abstract

Hollywood is rapidly churning out film sequels - often with great success, as more and more films surpass the magic barrier of USD1 billion in worldwide box office receipts. But is this exploitation strategy sustainable?

Topics

Exploration vs exploitation
Industry:
Other setting(s):
2017 (and preceding years)

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