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Supplement
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Reference no. SM314SQ
Compact case
Published by:
Stanford Business School (2018)
Version:
12 November 2018
Revision date:
26-Mar-2019
Length:
1 pages
Data source:
Field research
Notes:
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Abstract

Headspace in 2018 examines the company as it charts a new trajectory. The case follows the point of view of Randhir Vieira, Head of Product at Headspace, and dives into several challenges and opportunities from a Product Manager's perspective. Topics include boosting customer retention rates, finding and testing key metrics, incorporating new technologies, employing the 'jobs to be done framework,' and evolving the platform.

Topics

Customer retention; Platform evolution; Wellness & mindfulness; North Star Metric; Jobs to be done; Product management; Meditation; Need states; Testing metrics; Wearables

Setting

Geographical setting

Region:
Americas
Country:
United States

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