Subject category:
Economics, Politics and Business Environment
Published by:
Harvard Business Publishing
Version: 3 June 2011
Notes: To maximise their effectiveness, colour items should be printed in colour.
Abstract
Charles Beigbeder, the president and founder of Poweo, an alternative electricity and gas operator in France, needs to decide on the company's strategy in light of electricity deregulation and the dominant position of lectricit de France (EDF) in the French market. Can Poweo successfully compete against EDF, with its giant installed nuclear base, and will competition bring benefits to French consumers?
Location:
Other setting(s):
2002-2010
About
Abstract
Charles Beigbeder, the president and founder of Poweo, an alternative electricity and gas operator in France, needs to decide on the company's strategy in light of electricity deregulation and the dominant position of lectricit de France (EDF) in the French market. Can Poweo successfully compete against EDF, with its giant installed nuclear base, and will competition bring benefits to French consumers?
Settings
Location:
Other setting(s):
2002-2010