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Management article
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Reference no. F1011Z
Authors: David Yermack
Published by: Harvard Business Publishing
Published in: "Harvard Business Review - Forethought", 2010
Length: 3 pages
Notes: To maximise their effectiveness, colour items should be printed in colour.

Abstract

Michelle Obama has an astonishing effect on the stock prices of the companies whose clothes she wears.
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Abstract

Michelle Obama has an astonishing effect on the stock prices of the companies whose clothes she wears.

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