Sierra Log Homes, Inc (A) - The Case Centre

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Case

Reference no. 9-308-S25

Spanish language

Subject category: Strategy and General Management

Authors: Michael E Porter

Published by: Harvard Business Publishing

Originally published in: 1978

Version: 1 February 1978

Revision date: 10-Apr-2019

Length: 28 pages

Data source: Field research

Topics: Industry analysis; Business conditions; Change management; Competition; Strategy formulation; Business history; Risk management; Competitive strategy; Industry structure; Start-ups

Share a link: https://casecent.re/p/104055

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Abstract

This is a Spanish version. Describes the history and evolution of the log home manufacturing industry, a rapidly growing embryonic industry capitalizing on the back-to-basics lifestyle changes in the United States. Focuses on one of the leading firms in the industry, but allows a discussion of several of the other industry leaders as well. Designed for use in a two-day series on the analysis of strategic problems in an embryonic industry. What are the characteristic strategic issues in these types of industry environments? How do we anticipate and predict industry changes that will occur? How should an industry leader respond to the environment?

Location:

United States

Industries:

Residential construction; Manufactured homes; Manufacturing

Size:

USD40 million sales

Other setting(s):

1977