Product details

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Compact case
Case
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Reference no. UVA-OM-0844
Authors: John L Colley Jr
Published by: Darden Business Publishing
Originally published in: 2001
Version: October 2001
Length: 3 pages
Data source: Field research

Abstract

This case presents a division''s plan to grow at a rate that continues a level of cash use that is inconsistent with corporate plans. The solution lies in harvesting (negatively growing) old, unprofitable product lines to free up cash for use in new product lines with growth potential.
Industry:
Size:
$200 million
Other setting(s):
1983

About

Abstract

This case presents a division''s plan to grow at a rate that continues a level of cash use that is inconsistent with corporate plans. The solution lies in harvesting (negatively growing) old, unprofitable product lines to free up cash for use in new product lines with growth potential.

Settings

Industry:
Size:
$200 million
Other setting(s):
1983

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