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Case
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Reference no. SM29D
Subject category: Strategy and General Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Philip Meza (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2003
Version: 6 June 2003
Length: 14 pages
Data source: Published sources
Topics: Entertainment/media; Strategic planning; On-line distribution
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Abstract

This case examines the challenges and opportunities that entertainment conglomerate Disney faces as it tries to commit itself to embarking on a 'Digital Decade' in 2003. The company has built its business models largely around analog distribution technologies. While the company has had a difficult time in the past few years, it still generates a tremendous amount of cash. This case examines Disney’s current structure and looks at the challenges that the corporation will face if it is truly to 'go digital.'
Location:
USA
Industry:
Media, entertainment
Other setting(s):
2003
Case
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Reference no. SM29A
Subject category: Strategy and General Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Jim Kolotouros (Stanford Graduate School of Business, Stanford University); Jeff Maggioncalda (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 1997
Version: August 1997
Length: 44 pages
Data source: Published sources
Topics: Corporate strategy; Entertainment industry; High technology products; Information technology (IT); Strategic planning; Technological change
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Compact case
Case
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Reference no. SM29B
Subject category: Strategy and General Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Jim Kolotouros (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 1998
Version: August 1998
Length: 5 pages
Data source: Published sources
Topics: Entertainment; Software; Mergers
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Case
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Reference no. SM29C
Subject category: Production and Operations Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Philip Meza (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2001
Version: 8 October 2001
Length: 23 pages
Data source: Published sources
Topics: Distribution channels; Entertainments; Telecommunications; Digitalization of content (non-standard descriptor)
View full details

About

Abstract

This case examines the challenges and opportunities that entertainment conglomerate Disney faces as it tries to commit itself to embarking on a 'Digital Decade' in 2003. The company has built its business models largely around analog distribution technologies. While the company has had a difficult time in the past few years, it still generates a tremendous amount of cash. This case examines Disney’s current structure and looks at the challenges that the corporation will face if it is truly to 'go digital.'

Settings

Location:
USA
Industry:
Media, entertainment
Other setting(s):
2003

Related

Case
-
Reference no. SM29A
Subject category: Strategy and General Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Jim Kolotouros (Stanford Graduate School of Business, Stanford University); Jeff Maggioncalda (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 1997
Version: August 1997
Length: 44 pages
Data source: Published sources
Topics: Corporate strategy; Entertainment industry; High technology products; Information technology (IT); Strategic planning; Technological change
View full details
Compact case
Case
-
Reference no. SM29B
Subject category: Strategy and General Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Jim Kolotouros (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 1998
Version: August 1998
Length: 5 pages
Data source: Published sources
Topics: Entertainment; Software; Mergers
View full details
Case
-
Reference no. SM29C
Subject category: Production and Operations Management
Authors: Robert A Burgelman (Stanford Graduate School of Business, Stanford University); Philip Meza (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2001
Version: 8 October 2001
Length: 23 pages
Data source: Published sources
Topics: Distribution channels; Entertainments; Telecommunications; Digitalization of content (non-standard descriptor)
View full details