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Teaching note
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Reference no. UVA-M-0452TN
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 1996
Version: 21 May 2018
Revision date: 5-Jun-2018
Length: 8 pages
Data source: Published sources
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Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person
Case
-
Reference no. UVA-M-0452
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 1996
Version: 21 May 2018
Revision date: 4-Jun-2018
Length: 18 pages
Data source: Published sources
Topics: Marketing strategy; Pricing; Marketing
View full details
Compact case
Case
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Reference no. UVA-M-0455
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 1995
Version: 21 May 2018
Revision date: 4-Jun-2018
Length: 2 pages
Data source: Published sources
Topics: Marketing strategy; Pricing; Marketing
View full details
Compact case
Condensed version
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Reference no. UVA-M-0654
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Paul W Farris (Darden School of Business, University of Virginia); Richard R Johnson (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 2001
Version: 21 May 2018
Revision date: 4-Jun-2018
Length: 4 pages
Data source: Published sources
Topics: Marketing strategy; Pricing; Marketing:pricing
View full details

About

Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person

Related

Case
-
Reference no. UVA-M-0452
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 1996
Version: 21 May 2018
Revision date: 4-Jun-2018
Length: 18 pages
Data source: Published sources
Topics: Marketing strategy; Pricing; Marketing
View full details
Compact case
Case
-
Reference no. UVA-M-0455
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 1995
Version: 21 May 2018
Revision date: 4-Jun-2018
Length: 2 pages
Data source: Published sources
Topics: Marketing strategy; Pricing; Marketing
View full details
Compact case
Condensed version
-
Reference no. UVA-M-0654
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia); Paul W Farris (Darden School of Business, University of Virginia); Richard R Johnson (Darden School of Business, University of Virginia); Yoshinobu Sato (University of Marketing and Distribution Sciences)
Published by: Darden Business Publishing
Originally published in: 2001
Version: 21 May 2018
Revision date: 4-Jun-2018
Length: 4 pages
Data source: Published sources
Topics: Marketing strategy; Pricing; Marketing:pricing
View full details