Published by:
Ivey Publishing
Length: 6 pages
Share a link:
https://casecent.re/p/110961
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
Retailer IKEA did not become one of the most admired companies in the world by trial and error. The company was built on a carefully, well thought-out foundation that remains firmly in place almost 40 years after the company was founded. The development and importance of each cornerstone is discussed in this article.
About
Abstract
Retailer IKEA did not become one of the most admired companies in the world by trial and error. The company was built on a carefully, well thought-out foundation that remains firmly in place almost 40 years after the company was founded. The development and importance of each cornerstone is discussed in this article.