Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Notes: File size 1.41GB. Click for more information.
Abstract
This video is to accompany the case series. The three sections of this video deal respectively with the (A), (B), and (C) case of the Nestle Globe Project series. The video provides an unusually open reflection and recounting of the actions of Chris Johnson, as he deals with the issues raised in each of the cases. The case should be taught using the video as it adds a lot of value.
About
Abstract
This video is to accompany the case series. The three sections of this video deal respectively with the (A), (B), and (C) case of the Nestle Globe Project series. The video provides an unusually open reflection and recounting of the actions of Chris Johnson, as he deals with the issues raised in each of the cases. The case should be taught using the video as it adds a lot of value.