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This case discusses the environmental consequences faced by the public, living around the Ravi Textile Mills. The case typically belongs to corporate social responsibility (CSR). The case scenario occur in 2006 when Ravi dribbled its chemical wastage into residential area which was so hazardous for the health of human being and due to which people fell ill. The case explains the environmental crisis in detail and discusses how unexpectedly that horrible situation occurred and how Ravi managed it. The way Ravi handled that crisis became a best example of crisis management and corporate social responsibility. The case also highlights the need and importance of an environmental management plan to avoid such crisis in future.