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This is a three-part video which includes interviews with Per Horstmann, Logistics Manager of Skanska, and Leif Nilsson, Marketing Manager of Rockwool. Skanska AB, the largest construction company in Sweden, forms a partnership with ten key suppliers in order to significantly improve the supply chain in the construction industry. The first of these partnerships is signed with Rockwool AB, an insulation materials manufacturer. The actions needed to make the partnership work are highlighted: in-plant representative from the customer to the supplier, making hidden costs visible so that joint project teams can attack them, and implementation of EDI and what it offers to both firms. One of the interesting outcomes of the partnership is an essential redefinition of the industry - with a need to re-think the role of retailers in the Swedish building industry. This case was submitted for inclusion in the Indiana University CIBER Case Collection through a CIBER-sponsored case competition.