Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 30.09.2003
Abstract
This is the first of a three-case series (IMD-3-1001 to IMD-3-1003) which depicts the life cycle of one joint venture through a blend of text, cartoons and an Ericsson Hewlett-Packard Telecommunications corporate video due for release soon. The three-part structure provides for discussion at each stage of the joint venture''s development. The cases progress with the joint venture and highlight the unique strategic and management issues that exist in a joint venture environment.
Location:
Industry:
Size:
SEK1,701 million turnover in 1999
Other setting(s):
1995-2000
About
Abstract
This is the first of a three-case series (IMD-3-1001 to IMD-3-1003) which depicts the life cycle of one joint venture through a blend of text, cartoons and an Ericsson Hewlett-Packard Telecommunications corporate video due for release soon. The three-part structure provides for discussion at each stage of the joint venture''s development. The cases progress with the joint venture and highlight the unique strategic and management issues that exist in a joint venture environment.
Settings
Location:
Industry:
Size:
SEK1,701 million turnover in 1999
Other setting(s):
1995-2000