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Case
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Reference no. IMD-3-1342
Published by: International Institute for Management Development (IMD)
Originally published in: 2004
Version: 11.08.2004
Length: 9 pages
Data source: Field research

Abstract

Karl Abel, director of Customer Care and IT (Information Technology) at SweCom Mobile, faced a difficult choice. Abel had a meeting with his boss and the Chief Executive Officer of SweCom in which he would have to provide his boss with a recommendation on what to do with the Customer First initiative; a project that looked like it was facing significant delays and cost overruns. Abel knew that his boss would not be happy about the news and would want a clear recommendation on what to do next.
Other setting(s):
2002

About

Abstract

Karl Abel, director of Customer Care and IT (Information Technology) at SweCom Mobile, faced a difficult choice. Abel had a meeting with his boss and the Chief Executive Officer of SweCom in which he would have to provide his boss with a recommendation on what to do with the Customer First initiative; a project that looked like it was facing significant delays and cost overruns. Abel knew that his boss would not be happy about the news and would want a clear recommendation on what to do next.

Settings

Other setting(s):
2002

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