Product details

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Abstract

The case describes Siemens, a worldwide innovator in the Energy, Healthcare, Industry, and Infrastructure & Cities sectors, and its efforts to develop and commercialize new R&D through open innovation, including internal and external crowdsourcing contests. Emphasis is placed on exploring actual open innovation initiatives within Siemens and their outcomes. These include creating internal social- and knowledge-sharing networks and utilzing third party platforms to host internal and external contests. Industries discussed include energy, green technology, infrastructure and cities, and sustainability. In addition, the importance of fostering a collaborative online environment and protecting intellectual property is explored.

Teaching and learning

This item is suitable for postgraduate and executive education courses.

Time period

The events covered by this case took place in 2009-2013.

Geographical setting

Region:
World/global
Country:
Germany

Featured company

Siemens
Turnover:
USD 1 billion
Industry:
Energy, health care, industry, and infrastructure & cities
Other keywords:
Fortune 500

Featured protagonists

  • Norbet Lütke-Entrup (male), Head of Technology & Innovation Management group
  • Thomas Lackner (male), Head of Open Innovation & Technology Scouting initiative

About

Abstract

The case describes Siemens, a worldwide innovator in the Energy, Healthcare, Industry, and Infrastructure & Cities sectors, and its efforts to develop and commercialize new R&D through open innovation, including internal and external crowdsourcing contests. Emphasis is placed on exploring actual open innovation initiatives within Siemens and their outcomes. These include creating internal social- and knowledge-sharing networks and utilzing third party platforms to host internal and external contests. Industries discussed include energy, green technology, infrastructure and cities, and sustainability. In addition, the importance of fostering a collaborative online environment and protecting intellectual property is explored.

Teaching and learning

This item is suitable for postgraduate and executive education courses.

Settings

Time period

The events covered by this case took place in 2009-2013.

Geographical setting

Region:
World/global
Country:
Germany

Featured company

Siemens
Turnover:
USD 1 billion
Industry:
Energy, health care, industry, and infrastructure & cities
Other keywords:
Fortune 500

Featured protagonists

  • Norbet Lütke-Entrup (male), Head of Technology & Innovation Management group
  • Thomas Lackner (male), Head of Open Innovation & Technology Scouting initiative

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