Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 17.12.2002
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Abstract
Dell Computer Corporation is widely recognised for its ''direct'' business model. Many of Dell''s competitors have tried to replicate Dell''s direct approach. In addition, managers in other service and manufacturing industries are now being challenged to consider the direct business model in a new way: ''To Dell or be Delled''. The case focuses on how Dell manages its people, partners, information, and technology to achieve superior business performance around the customer order as a unit of ONE! A video ''Dell Direct Model'' (IMD-3-0785-V) is available to accompany this case.
Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Notes: File size 1.28GB. Click for more information.
About
Abstract
Dell Computer Corporation is widely recognised for its ''direct'' business model. Many of Dell''s competitors have tried to replicate Dell''s direct approach. In addition, managers in other service and manufacturing industries are now being challenged to consider the direct business model in a new way: ''To Dell or be Delled''. The case focuses on how Dell manages its people, partners, information, and technology to achieve superior business performance around the customer order as a unit of ONE! A video ''Dell Direct Model'' (IMD-3-0785-V) is available to accompany this case.
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Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Notes: File size 1.28GB. Click for more information.