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Case
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Reference no. IMD-3-0775
Authors: Leif Sjoblom
Published by: Institute for Management Development (IMD)
Originally published in: 1998
Version: 25.11.2003
Length: 25 pages
Data source: Field research

Abstract

This case situation is a turnaround of a European retail bank. A financial and non-financial performance measurement system (based on profits, customer satisfaction, and management leadership style) is essential to the transformation of the culture and the success of the turnaround. The case is integrative: it covers accounting, marketing and organisational behaviour issues.
Location:
Industry:
Size:
Assets DKK166 billion
Other setting(s):
1997

About

Abstract

This case situation is a turnaround of a European retail bank. A financial and non-financial performance measurement system (based on profits, customer satisfaction, and management leadership style) is essential to the transformation of the culture and the success of the turnaround. The case is integrative: it covers accounting, marketing and organisational behaviour issues.

Settings

Location:
Industry:
Size:
Assets DKK166 billion
Other setting(s):
1997

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