Subject category:
Strategy and General Management
Published by:
London Business School
Version: August 2018
Revision date: 30-Sep-2019
Length: 18 pages
Data source: Field research
Abstract
This is part of a case series. This is the 'B' case to Costa Coffee. It describes how the next-generation coffee concession was developed in a very short space of time (6 months) using a team of independent experts headed by a consultant, Eric Achtmann. It provides a very detailed account of how an autonomous team can get things done quickly and effectively, and often at much lower cost than would be possible in a large corporation. It also opens up some new challenges for Costa Coffee, in terms of how the successful product can be scaled up and rolled out.
About
Abstract
This is part of a case series. This is the 'B' case to Costa Coffee. It describes how the next-generation coffee concession was developed in a very short space of time (6 months) using a team of independent experts headed by a consultant, Eric Achtmann. It provides a very detailed account of how an autonomous team can get things done quickly and effectively, and often at much lower cost than would be possible in a large corporation. It also opens up some new challenges for Costa Coffee, in terms of how the successful product can be scaled up and rolled out.