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The HBR Guide to Better Business Writing is a 21-chapter book written by Bryan A Garner and published in 2013 by the HBR Press. The author presents strategies for developing and communicating a clear message, a model for the writing process, guidance on specific writing skills, techniques to engage the reader, and various forms of business communication. Includes examples and detailed suggestions. Chapter 11, Be Plain-Spoken: Avoid Bizspeak (9 pages), explores why straightforward language leads to better communication. The author provides a list of terms to avoid and alternatives to common jargon. He also introduces the Reading Ease (FRE) scale, developed by Rudolf Flesch as a measure of the comprehensibility of written passages based on word and sentence length. The chapter ends with two examples of communications rewritten to achieve plain speaking. This chapter is excerpted from ‘The HBR Guide to Better Business Writing'.