Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 29 April 2014
Length: 9 pages
Data source: Field research
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Abstract
The case describes Vanke's response to the decisions posed in the A1, A2, and A3 cases and asks whether Vanke should expand its strategic scope by defining itself as an 'urban facilities provider' rather than a 'residential housing developer.' The management team is also reviewing the company's forays in places such as Hong Kong, Singapore, the US, and Europe.
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Abstract
The case describes Vanke's response to the decisions posed in the A1, A2, and A3 cases and asks whether Vanke should expand its strategic scope by defining itself as an 'urban facilities provider' rather than a 'residential housing developer.' The management team is also reviewing the company's forays in places such as Hong Kong, Singapore, the US, and Europe.