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Supporting video
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Reference no. 593-015-3
Subject category: Marketing
Published by: Institute for Management Development (IMD)
Originally published in: 1993
Revision date: 18-Sep-2018
Length: 15 minutes
Data source: Field research
Notes: File size 685.6MB. Click for more information.

Abstract

This supporting video is to accompany the case.
Location:
Industry:
Size:
USD50 billion
Other setting(s):
1991

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Abstract

This supporting video is to accompany the case.

Settings

Location:
Industry:
Size:
USD50 billion
Other setting(s):
1991

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