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Compact case
Case
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Reference no. IMD-7-1594
Published by: International Institute for Management Development (IMD)
Originally published in: 2014
Version: 15.02.2024
Revision date: 1-Mar-2024
Length: 2 pages
Data source: Generalised experience

Abstract

This is part of a case series. This disguised case continues the story of a newly-appointed business unit leader who has inherited a rapidly growing business and an executive team that was recruited by his predecessor, as described in the (A) and (B) cases. It lays out what the leader did to align and motivate the newly restructured team. It also provides information about a dramatic turn of events for one team member.
Size:
7500 sales, marketing and supply chain employees in North America
Other setting(s):
2013-2014

About

Abstract

This is part of a case series. This disguised case continues the story of a newly-appointed business unit leader who has inherited a rapidly growing business and an executive team that was recruited by his predecessor, as described in the (A) and (B) cases. It lays out what the leader did to align and motivate the newly restructured team. It also provides information about a dramatic turn of events for one team member.

Settings

Size:
7500 sales, marketing and supply chain employees in North America
Other setting(s):
2013-2014

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